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See
Match.com!
(site will open in new window)
"Three years ago savvy matchmakers formed Match.Com (www.match.com),
now the top Internet dating service. They charge singles $12.95 a month to be
screened and hooked up with potential heart mates."
"To date, Match.Com has registered more than 1.3 million members.
So far, 150,000 couples have been formed and 750 couples have married."
-USA
Today, Feb. 12 1999
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Awarded PC Magazine's coveted Top 100 Sites on the Web Award, Match.Com offers
some of the most exciting content and love connections on the web. Match.Com receives
an average of 10,000 new members every week and offers the opportunity to meet
a friend, new love, or potential spouse.
When Match.com came to Raspberry Media, their front-end user interface had
not evolved since the early days of product development stages; many first time
visitors and potential members left the site out of frustration or confusion.
Using Match.Com's original logo, Raspberry Media transformed the brand identity
and homepage into a more user-friendly, focused service to gain new members and
grow market share.
Match.Com Interface Design and Branding.
Client: Match.Com
Client Contact: Helen Schweitzer, Lead Producer
Creative Direction: Ethan Allen
User Interaction Design & Architecture: Josh Woodlander
Software: Illustrator, Photoshop, PageSpinner
Description: Interface design, branding, information architecture, and
HTML implementation for Match.Com.
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